Last Updated: 8/30/2023

BlackStrap Industries Inc., subsidiaries, and affiliates (collectively, “we”, “us”, the “Company”) are committed to respecting the privacy of visitors to www.bsbrand.com (our “Website”). The following policy describes how we collect, protect and use information we receive from Website visitors. It does not apply to information collected by the Company through any other means, including on any other website operated by the Company, or by any third party, including through any application or content (including advertising) that may link to or be accessible from the Website.

WHAT INFORMATION DO WE COLLECT AND HOW IS IT COLLECTED?
Information You Provide to Us.

The information we collect on or through our Website may include name, email address, mailing address, zip code, and transaction information provided at the time of registering for an account, making purchases through our Website, signing up for our newsletter, or requesting further services. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Website. If you contact us through the Website, we will have records and copies of your correspondence (including email addresses). 

We may ask for your response to surveys for research purchases and collect information about your search queries on the Website. We will collect information about your purchases and other transactions you carry out through our Website and the fulfillment of your orders. We may receive personal information about you from third parties.

Information Collected Through Automatic Data Collection Technologies.

As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including information from the following sources:

Cookies Information: When you visit the Website, we may send one or more cookies - small files that a website transfers to your computer's hard drive through your web browser (if you allow) that enable the site to recognize your browser and track information about your visit. For example, we use cookies to track the items in your Shopping Cart. They are also used to help us understand your preferences based on your Website activity, which enables us to provide you with improved service. A cookie does not collect personal information about you. We may use both session cookies and persistent cookies. A persistent cookie remains on your hard drive after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the Website. Persistent cookies can be removed by following your web browser's directions. A session cookie is temporary and disappears after you close your browser.

BlackStrap may also collect your email address via cookies and pixels on the Website through the use of trusted third-party partners. These partners may also combine your email information with other information they have access to such as mailing address so that we may serve relevant marketing offers to you via email and direct mail. If you do not want us to collect information about you, please see our Cookie Policy.

You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, if you turn cookies off, you won't have access to many features that make your Website experience more efficient and some of our services will not function properly. You can still place orders over the telephone by contacting Customer Support at 541-213-2500.

Log File Information: Log file information is automatically reported by your browser each time you access a web page. When you view our Website, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks, domain names, landing pages, pages viewed, and other such information.

Clear Gifs Information: When you access the Website, we may employ clear gifs (also known as web beacons), which are used to track the online usage patterns of our users anonymously. No personally identifiable information is collected using these clear gifs. In addition, we may also use clear gifs in HTML-based emails or newsletters sent to our users to track which emails are opened by recipients. The information is used to enable more accurate reporting, improve the effectiveness of our marketing, and make the Website better for our users.

Flash Cookies: Certain features of our Website my use local stored objects (of Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are managed by the same browser setters as are used for browser cookies.

The information we collect automatically helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:

  • Estimate our audience size and usage patterns.
  • Store information about your preferences, allowing us to customize our Website according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to our Website.

Advertising Cookies: The Website may allow third-party vendors to place advertising cookies on the Website to provide badge and other ads on other web locations, based on a user's prior visits to our Website. We may also collect your email address via cookies and pixels on the Website through the use of trusted third-party partners. These partners may also combine your email information with other information they have access to, such as mailing address so that we may serve relevant marketing offers to you via email and direct mail. While we use cookies in other parts of our Website, cookies placed by third-party vendors collect information for such third-party vendors, and we do not have access to this information.

HOW DO WE USE YOUR INFORMATION?

We may use the information we collect from you or that you provide to us, including any personal information:

  • To present our Website and its contents to you.
  • To provide you with information, products or services that you request from us.
  • To quickly and securely process transactions.
  • To notify you about changes to our Website or any products or services we offer or provide through it.
  • To administer contests, promotions, surveys or other site features.
  • To allow us to better service you in responding to your customer service requests.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To fulfill any other purposes for which you have provided the information, that we have described when the information is collected, or for which you have provided your consent.

By providing us with your email address or other contact information, you consent to our using such contact information to communicate with you regarding the Website, our products, promotions, events and updates. You also consent to our using your email address to send you Website-related notices, including any notices required by law, in lieu of communication by postal mail. We may also use your contact information to send you other messages, such as newsletters, changes to features of the Website, or special offers. If you wish to opt-out of this consent, please see “How to Opt-Out” below. If you correspond with us by email, we may retain the content of your email messages and our responses. If you supply us with their telephone numbers online, you will only receive telephone contact from us with information regarding orders you have placed online.

DO WE DISCLOSE THE INFORMATION WE COLLECT TO OUTSIDE PARTIES?

Except as otherwise described in this Privacy Policy, we will not disclose personal information to any outside parties unless required to do so by law or subpoena or if we believe that such action is necessary to (a) conform to the law, comply with legal process served on us or our affiliates, or investigate, prevent, or take action regarding suspected or actual illegal activities; (b) to take precautions against liability, to investigate and defend ourselves against any third-party claims or allegations, to assist government enforcement agencies, or to protect the security or integrity of our Website or our products and promotions; and (c) to exercise or protect the rights, property, or personal safety of the Company, its employees, agents or assigns, or others. The term “outside parties” does not include, and we may disclose personal information to, our subsidiaries and affiliates, contractors, service providers, and other third parties we use in operating our Website, conducting BlackStrap's business, or servicing you, so long as those parties agree to keep this information confidential. We share personal information with third party marketing partners for commercial purposes. If you would like to opt-out of your personal information being shared with third party marketing partners, please email us at support@bsbrand.com.

In the future, we may buy or sell assets or business offerings from third parties. Customer, email, and visitor information are generally one of the transferred business assets in these types of transactions. We may also transfer such information in the course of corporate divestitures, mergers, or dissolution.

We do not share credit card information with third parties except for the purpose of processing your order payment and as required by law.

We may make your name and postal address available to other marketing companies who may have offers of interest to you. If do not wish to receive such mailings, or if you would like to opt out of BlackStrap’s discretionary e-mails or catalogs, please Send Us A Message with the subject “unsubscribe”.

We may disclose aggregated or otherwise non-personally identifiable information without restriction, including to other parties for marketing, advertising, or other uses.

HOW DO WE PROTECT VISITOR INFORMATION?

We implement a variety of security measures to maintain the safety of your personal information. Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you securely. Your data is transmitted via a secure socket layer (SSL) technology and stored encrypted using Shopify’s data storage, databases, and the general Shopify application. 

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted. All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards

HOW CAN YOU OPT OUT?

If you do not want us to share your personal information with unaffiliated or non-agent outside parties for direct marketing purposes, you may modify your e-mail subscriptions or opt out. To modify your e-mail subscriptions or opt-out of receiving BlackStrap e-mail (other than required service emails or communications required by law) please email us at support@bsbrand.com and simply ask us to remove your company, name or account from our email list. Please note that due to email production schedules, you may receive any emails already in production.

RIGHT TO KNOW

You may request that we provide you the last 12 months a list of the categories of personal information we have collected about you, the categories of sources from which it was collected, the business purpose for collecting or “selling” the information, and the categories of “third parties” to whom we disclosed or “sold” that information. You may also request that we provide you in a machine-readable format a copy of the specific pieces of personal information we have collected about you in the past 12 months. You may make a request to know up to two times in a 12-month period, subject to limitations described in the law. For a list of general categories of information that we have collected and shared in the past 12 months, see the tables “What Information Do We Collect And How Is It Collected” in our Privacy Policy.

RIGHT TO DELETE

You may request that we delete any personal information that we have collected from you. However, the law exempts certain information from deletion. For example, we may keep information necessary for security and fraud detection. We also may keep information needed to provide you goods or services. When we respond to your request to delete, we will explain what (if any) information we have kept and why. Please note that the law does not consider anonymized or pseudonymized information to be “personal information,” and we may “delete” your information by anonymizing or pseudonymizing it.

DO NOT TRACK

We do not respond to Do Not Track signals at this time.

CHILDREN UNDER THE AGE OF 13

Our Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this Website or make any purchases through the Website. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please Send Us A Message.

CALIFORNIA "SHINE THE LIGHT" DISCLOSURE

As described above, we may share information with third parties with whom we sponsor events if you consent to such disclosure.

California law permits residents of California to request certain details about how their information is shared with third parties for direct marketing purposes. Under the law, a business must either provide this information or permit California residents to opt in to, or opt out of, this type of sharing. We qualify for this alternative option by only sharing information when you have opted in to such sharing.

CALIFORNIA PRIVACY RIGHTS

This section provides additional details about the personal information we collect about California consumers and the rights afforded to them under the California Consumer Privacy Act or “CCPA.”

Subject to certain limitations, the CCPA provides California consumers the right to request to know more details about the categories or specific pieces of personal information we collect, to delete their personal information, to opt out of any “sales” that may be occurring, and to not be discriminated against for exercising these rights.

In the last 12 months, we collected the following categories of personal information: identifiers (such as name and contact information), characteristics of protected classifications (such as age and gender), commercial information (such as products purchased), internet or other electronic network activity information (such as browsing behavior), geolocation data, audio, electronic, visual or similar information (such as profile pictures or customer support call information), and inferences we make (such as preferred activities). We collect this information for the business and commercial purposes described in the “How We Use Your Information” section above. We share this information with the categories of third parties described in the “Sharing Your Personal Information” section above.

California consumers may make a rights request by emailing us at support@bsbrand.com. We may require that you provide additional information in order to verify your request.

NOTIFICATION PROCEDURES

It is our policy to provide notifications, whether such notifications are required by law or are for marketing or other business related purposes, to you via email notice, written or hard copy notice, or through conspicuous posting of such notice on our Website, as we determine in our sole discretion. We reserve the right to determine the form and means of providing notifications to you.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at support@bsbrand.com or by mail using the details provided below:

BlackStrap Industries Inc.
[Re: Privacy Compliance Officer]
1305 SE Armour Rd.
Suite 100
Bend, OR 97702
United States